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NexBid

Features

Bidder Code nexbid Prebid.org Member no
Prebid.js Adapter yes Prebid Server Adapter no
Media Types display Multi Format Support will-not-bid
TCF-EU Support no IAB GVL ID none
GPP Support usnat, usstate_all, usp DSA Support no
USP/CCPA Support yes COPPA Support no
Supply Chain Support yes Demand Chain Support no
Safeframes OK yes Supports Deals yes
Floors Module Support yes First Party Data Support yes
Endpoint Compression check with bidder ORTB Blocking Support partial
User IDs none Privacy Sandbox check with bidder

NexBid

Registration

The NexBid adapter requires an approved publisher account and placement. Contact prebid@nexbid.uk for registration and test support.

Bid Params

Name Scope Description Example Type
publisherId required NexBid publisher account identifier '2606001' string
placementId required NexBid placement identifier 'moneycontrol_300x250' string
configId optional NexBid demand configuration identifier 'moneycontrol.com' string
test optional Enables the documented NexBid test placement only true boolean

Test Parameters

{
  bidder: 'nexbid',
  params: {
    publisherId: 'nexbid-test',
    placementId: 'banner-300x250',
    configId: 'prebid-review',
    test: true
  }
}

First-Party Data and Blocking

The adapter forwards Prebid ortb2 and impression-level ortb2Imp data to the NexBid gateway. OpenRTB blocking information present in those objects is forwarded without adapter-side mutation. Support is therefore declared partial until each blocking field is enforced by all underlying demand sources.

Privacy

The adapter forwards USP and applicable US GPP sections. NexBid does not claim TCF-EU support until it has a valid IAB Europe Global Vendor List ID and the production gateway enforces that consent.

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_nexbid hb_bidder_nexbid hb_adid_nexbid
hb_size_nexbid hb_source_nexbid hb_format_nexbid
hb_cache_host_nexbid hb_cache_id_nexbid hb_uuid_nexbid
hb_cache_path_nexbid hb_deal_nexbid

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